Meeting The
Launching Event
President
Director : Morning, today we held a
meeting to talk about our latest product launch event is the Toyota Avalon.
Marketing
Manager : Of course we should hold a big
launch party for our newest production of the famous car in the market, and so
many are interested in buying.
Sales
Manager
: The car we have equal privileges with luxury cars, that cost could be two
times more expensive. Not only has a very powerful performance, but also very
quiet cabin, as well as very easy and comfortable when driving. So that
people will be interested in this car.
President
Director : Our market share for this car is
the middle and upper segments. Since the price that we offer starting from
Rp. 450 000 000, -
Marketing
Manager : Better for consumers who buy this car
at the time of launching, we give 20% discount. And we offer attractive
merchandise.
Sales
Manager
: Where we will be holding it launching? We need a large room and a
strategic location.
President
Director : I think we could have it at
Jakarta International Expo (PRJ). The place was always crowded with people and
we must utilize in the launch festivities PRJ our new car this time.
Marketing
Manager : when the exact date for launching such we hold?
Sales
Manager
: I propose the end of June due to be launched as soon as we entered it.
President
Director : My suggestion, what if the
weekend the first week in July? so that all can be well prepared.
Marketing
Manager : I agree with President Director. any
event to be held to support the activities of our latest product launch?
Sales
Manager
: I have an idea, why do not we invent entertainment events?
Marketing
Manager : Entertainment events such as what will
we invent?
President
Director : We'll bring in guest stars to
enliven the event as well as icons for launching our latest cars.
Sales
Manager
: Is there any input on who the artist who fits into this car icon? This must
be a car icon that elegantly in accordance with this car.
Marketing
Manager : What if we hook Agnes to become an
icon? He will also appear to enliven the event by donating his voice.
President
Director : We must invite businessmen and journalists to
this event for this car can be covered and published in
the media.
Sales
Manager
: Well, by the way how we are targeting sales of new cars in the first month? With
the launching of our big event, the public will be interested in our car and
I'm targeting 100 units of cars in the first month
Marketing
Manager : My target of 150 units we can achieve.
President
Director : I agree with Ismi, we are
targeting 150 units of cars. we must work hard to be the first month of
sales in one day can exceed the target. Well, I guess our meeting today
was.
Marketing
Manager : Bye, good luck for our launching event.
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